Indian cricketer Sachin Tendulkar looks at large model of a limited edition 10 gram gold coin with an embossed image of himself after unveiling it on Akshaya Tritiya in Mumbai on May 13, 2013. A total of 100, 000 limited edition 10 gram Tendulkar Gold coins priced at INR 34,000 (USD 618) will be available for both online purchase and at retail stores of leading jewellers across the country. Akshaya Tritiya is considered to be an auspicious day in the Hindu calendar to buy valuables and people generally flock to buy gold on this day in the belief that it will increase their wealth. AFP PHOTO/ Indranil MUKHERJEE
New gold coin bears Sachin Tendulkar's face
The event planned on the auspicious occasion of Akshaya Tritya took place in Mumbai.