What’s the story?
OPPO will be the new sponsor of the Indian cricket team after BCCI made the announcement. Mobile manufacturer OPPO Mobiles India Private Limited’s association with the Board of Control for Cricket in India will begin from April 2017 and be for five years.
They will take over from Star India as the team sponsor after they pulled out of the bidding due to “lack of clarity” regarding the future of the game. The previous deal with Star as the jersey sponsor began in December 2013 and expires in March this year.
In case you didn’t know…
The current sponsorship deal between BCCI and Star India expires at the conclusion of the ongoing India-Australia series. There were a number of digital sponsors who were expected to be in the reckoning for the new beal that has now been bagged by the mobile manufacturer. The logo of OPPO will now reflect on the jerseys of the senior, junior, men’s and women’s cricketers beginning from the end of the Australia series.
MORE TO FOLLOW.