• For Lalit Modi, IPL chairman and commissioner, life doesn't stop at IPL 3. On several occasions he has said, "I don't know how I will make IPL 4 bigger than this season". Modi talks about his plans for IPL 3.

    For Lalit Modi, IPL chairman and commissioner, life doesn't stop at IPL 3. On several occasions he has said, "I don't know how I will make IPL 4 bigger than this season". Modi talks about his plans for IPL 3.

     

    On IPL 3

     

    IPL 3 is definitely different, because this season we have made some landmark announcements.

     

    On the Google deal

     

    I'm extremely proud of the fact that a $200 billion global giant is ready to partner with IPL. We are a two-year-old organisation and Google has seen our performance.

     

    On monetisating the deals

     

    The writing is on the wall. We have just started and are at the tip of the iceberg and all of these will translate into monetisation and will go back to the franchisees at the end of the day. The process of how it will be monetised will start now.

     

    On IPL

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  • The theatre owners will benefit not only from ticket sales but from ancillary revenues such as food and beverages, parking tickets, sale of merchandise, said Sanjay Gaikwad.

    One of the many screens on which Indian fans can watch IPL 3 this year is the movie theatre screen. Entertainment and Sports Direct (ESD), an investment advisory and private equity firm, has inked a nine-year deal with IPL to showcase matches in various public venues. ESD signed up with digital cinema venture UFO Moviez and Valuable Media for theatrical and public exhibition in India and key-global markets. Sanjay Gaikwad, managing director, UFO Moviez, talks about IPL on the big screen.

     

    How do you think IPL is going to benefit the theatre business?

     

    It has been seen over the last two years that there are no big-ticket film releases during the IPL. This year also no big films are lined up for release during IPL 3. IPL will be a welcome relief to the theatres since they will now be able to secure some level of

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  • I think mentally, this South African team is better prepared. That's the most important part but it's still going to be a challenge dealing with turning wickets, said stand-in SA coach Corrie van Zyl.

    Both Proteas pacer Dale Steyn and skipper Graeme Smith mentioned how stand-in coach Corrie van Zyl had made a difference to the team and lifted its morale during the Nagpur Test. The day after South Africa wrapped up India with one day to spare, Van Zyl, a straight-talking, thoroughly professional "players' coach", opened up on the game and what lies ahead.

     

    Difference between this team

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They have an ageing and declining team
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